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Marketing Associate
Celestia Labs
Marketing & Communications
Remote
Posted on Wednesday, April 10, 2024
About Celestia Labs
Celestia is the first modular blockchain network. By decoupling consensus from execution, Celestia enables anyone to easily deploy their own blockchain, without the overhead of bootstrapping a new consensus network. Blockchains on Celestia are free from constraints, making them scalable, sovereign, and secure.
About the Team
The Celestia Labs Team is remote first and highly distributed, with English as our primary language for communication. We are looking for self-starters that are excited about working in a fast paced startup environment. We do not require team members to live in specific timezones, but much of the team lives and works in the European timezones. As such, team members are expected to be available as needed for team and company events that are scheduled. Generally these are scheduled between 12pm-5pm UTC.
About You
Celestia Labs is seeking a Marketing Associate. As the Marketing Associate, you will play a crucial role in creating and implementing marketing campaigns, managing content creation and driving engagement across various channels. You will work directly with Celestia Labs’ Head of Marketing and Communications, and collaborate with other teams to understand every aspect of Celestia in order to effectively communicate them to a broad audience.
This role requires a blend of creativity, analytical skills and a familiarity of the blockchain infrastructure landscape.
Perks
- Flexible and remote work environment with multiple onsites each year
- Competitive salary and meaningful long-term compensation package
- Stipends for home office, coworking space, professional and personal growth
- 4 weeks annual vacation
Responsibilities
- Ecosystem Marketing: Cultivate relationships with teams building on Celestia. Ensure streamlined communications and coordination of announcements.
- Campaign Management: Manage and own comprehensive marketing campaigns that effectively communicate Celestia’s value proposition and engage our target audiences. Communicate with designers to create corresponding content and swag.
- Performance Tracking: Analyze and report on the performance of social media campaigns and strategies, making data-driven recommendations for optimization.
- Brand Management: Elevate and maintain our brand identity and messaging across all marketing channels, ensuring consistency and high-quality messaging.
- Content Creation: Lead the creation of engaging content that resonates with our community, including blog posts, tweets and graphics.
- Community Engagement: Foster a strong, vibrant community around Celestia and the modular ecosystem by engaging with users on social media, forums and at live events.
Who You Are
- 3+ years of marketing experience, ideally within blockchain infrastructure.
- Crypto-native. Must understand crypto culture, its language and its audiences’ mindset across different social channels and media touchpoints.
- Understanding of Web3 concepts, trends, and communities, with the ability to communicate complex ideas in accessible and engaging ways.
- Proven track record of developing and executing successful marketing campaigns.
- Strong understanding of digital marketing channels and tools, including Twitter, SEO and Farcaster.
- Excellent communication and writing skills, with the ability to create compelling content.
- Creative thinker with the ability to generate innovative ideas for content and campaigns that stand out.
- Analytical mindset with experience in using data to inform marketing strategies.
While experience in the blockchain space is preferred – having general excitement about web3 and modular blockchain technology is a must!